{"id":319,"date":"2022-12-30T08:26:05","date_gmt":"2022-12-30T08:26:05","guid":{"rendered":"https:\/\/haz.hr\/?page_id=319"},"modified":"2022-12-30T08:33:03","modified_gmt":"2022-12-30T08:33:03","slug":"vizualni-identitet","status":"publish","type":"page","link":"https:\/\/haz.hr\/en\/vizualni-identitet\/","title":{"rendered":"Visual identity"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"319\" class=\"elementor elementor-319\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-068369d elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"068369d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cc4820c\" data-id=\"cc4820c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ff6ca66 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"ff6ca66\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Visual identity<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8aacb06 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8aacb06\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bea9eee\" data-id=\"bea9eee\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d1dca1d elementor-widget elementor-widget-image\" data-id=\"d1dca1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/haz.hr\/wp-content\/uploads\/elementor\/thumbs\/HAZ_vizualni_identitet1-pzx0bw0o9p7080c4jlrq99eaqapqtkb4th8r5o2j80.png\" title=\"HAZ_vizualni_identitet1\" alt=\"HAZ_vizualni_identitet1\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9195ad8 elementor-widget elementor-widget-heading\" data-id=\"9195ad8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Novi vizualni identitet HAZ-a<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc0ee2f elementor-widget elementor-widget-text-editor\" data-id=\"cc0ee2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>HAZ lagano kre\u0107e prema tre\u0107em desetlje\u0107u. Prvih 20 godina djelovali smo isklju\u010divo kao studentska organizacija, a od 2016. okupljamo studente i diplomirane \u010dlanove. Mlade diplomirane \u010dlanove nazivamo junior alumni (do 32 godina), a starije senior alumni.<\/p><p>Ponosni smo na sinergiju studenata i akademskih gra\u0111ana koja postoji u na\u0161oj organizaciji. Raznolikost ljudi unutar na\u0161e zajednice daje nam posebnu dimenziju. Sklapamo prijateljstva zasnovana na temeljnim vrijednostima. Njegujemo razli\u010ditosti. Pretvaramo raspr\u0161ena pojedina\u010dna nastojanja u snagu zajedni\u0161tva.<\/p><p>U tom duhu odlu\u010dili smo na rebrendiranje na\u0161e zajednice, postavljaju\u0107i novi vizualni identitet Hrvatske akademske zajednice. Novi vizualni identitet sve\u010dano je promoviran na velebnom Saboru HAZ-a odr\u017eanom 15. prosinca 2018.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ab02ee elementor-widget elementor-widget-heading\" data-id=\"2ab02ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u0160to predstavlja novi vizualni identitet?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29db6b9 elementor-widget elementor-widget-text-editor\" data-id=\"29db6b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Vizualni identitet odnosno znak simbolizira sinergiju izme\u0111u dviju skupina \u010dlanova unutar zajednice, studenti i alumni.<br \/>Tamnoplava boja predstavlja alumni te dr\u017eavotvorno pozicioniranje zajednice, dok svijetloplava boja predstavlja vitalnosti i mladost studentskih \u010dlanova. Izgra\u0111en je na pozadini koja se sastoji od crvenog polja hrvatskoga grba te sadr\u017ei sve tri nacionalne boje. Sva tri polja zajedno predstavljaju demokraciju, slobodu i pluralizam ideja.<br \/>Kutevi kvadrata odra\u017eavaju dinami\u010dno i inovativno razmi\u0161ljanje, ostavljaju dojam kako se uzdi\u017eu prema nebu te na taj na\u010din predstavljaju progresivni stav s neograni\u010denom potencijalom.<\/p><p>Na\u010dela demokracije potkrepljuje i suptilna referenca na glasa\u010dku kutiju, koja se sastoji od crvenog polja hrvatskoga grba s listovima papira pod razli\u010ditim kutevima. Sna\u017ena \u010dvrsta podloga znaka predstavlja stabilni temelj na kojemu je zajednica izgra\u0111ena.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9a301d elementor-widget elementor-widget-heading\" data-id=\"e9a301d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Na\u0161a brend agencija<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bbfd28f elementor-widget elementor-widget-text-editor\" data-id=\"bbfd28f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Na\u0161 novi korporativni identitet razvila je ugledna \u0161kotska agencija za brendiranje, kreativni i digitalni dizajn Moriarti.<br \/><a href=\"http:\/\/www.moriartidesign.com\/\">http:\/\/www.moriartidesign.com<\/a><\/p><p>#hazhr #9saborhaz #haz2019 #rebranding #CorporateIdentity #Moriarti<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Vizualni identitet Novi vizualni identitet HAZ-a HAZ lagano kre\u0107e prema tre\u0107em desetlje\u0107u. Prvih 20 godina djelovali smo isklju\u010divo kao studentska organizacija, a od 2016. okupljamo studente i diplomirane \u010dlanove. Mlade [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-319","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Vizualni identitet - HAZ<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/haz.hr\/en\/vizualni-identitet\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vizualni identitet - HAZ\" \/>\n<meta property=\"og:description\" content=\"Vizualni identitet Novi vizualni identitet HAZ-a HAZ lagano kre\u0107e prema tre\u0107em desetlje\u0107u. Prvih 20 godina djelovali smo isklju\u010divo kao studentska organizacija, a od 2016. okupljamo studente i diplomirane \u010dlanove. 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